SEO Agency
Outrank the competition and become the best known brand in your category with our SEO services

Improving SEO performance with the latest tools








Looking for a reliable SEO Agency?
Our team of SEO specialists use all the latest SEO tools to dive into your website performance. They’ll forensically dig through the data, and identify what we need to do to make the biggest impact, fast.
That could be getting your technical SEO up to scratch. Creating high-quality SEO content that gets your product pages ranking, or getting you found for a broader range of searches with informative, entertaining articles your audience will actually want to read. Or it could be coming up with creative Digital PR campaigns to get your brand out to a wider audience while earning valuable links for your website.
Our effective SEO services improve every part of your organic search performance. That’s why clients work with us. Because we don’t just fiddle around the edges with complicated sounding tasks that can be drawn out for months.
We don’t do long term contracts so our expert SEO consultants are focused on doing work with high impact that delivers success for your business.
Want to see what we can do for you?

Benefits of working with our SEO agency
Build trust
Ranking highly in search results is a signal to customers that you’re a trusted business. We’ll make sure when they’re looking for products and services, you’re the one they find and come to.
Better quality leads
When people search for something, there’s a reason. Usually, it means they’re actively looking for a product or service. These are warm leads who know what they’re looking for and are ready to buy. We make sure they come to you.
More cost effective
Paid ads brings results quickly in the short term. But to maintain those results, you have to keep spending. While SEO can be slower in the beginning, it compounds over time, growing your online visibility long-term.
Reduced cost per customer
An effective SEO strategy makes it easier to acquire customers for less money than other channels. With customers coming to you for “free” from organic traffic, you won’t have to put as much budget into adverts.
Better website experience
Customers are more likely to buy from a website that’s fast and easy to use. The great thing about SEO is that it takes into account the UX of your website, because Google uses it as a ranking factor.
We work with any business size
SEO isn’t about who can spend the most. If you can demonstrate authority and trust in your industry with great technical SEO, insightful content and links, your website can outrank the big brands in your industry. Making their potential customers, yours.
What clients say about our SEO agency

The three pillars of our SEO services
Back in the day, SEO was about stuffing as many keywords as you could onto a page and writing any old blog about any old subject to get traffic. The sun has set on those days. Our SEO agency bases campaigns around the three pillars every website needs.

Technical SEO
Set a solid foundation for your website by making sure it’s fast, efficient and mobile friendly.

SEO Content
Content should educate and inform your audience. But it should also be sales focused to improve conversions.
Digital PR
Links from authoritative websites tell Google you’re worth paying attention to.
How we build your SEO strategy
Our SEO campaigns aren’t “out of the box”. Every business and industry is different so needs a specific approach based on your goals, competitors and sector. But we take the same approach to creating effective SEO strategies that are proven to get results.
Goals and objectives
Our first job is to understand what you want to get out of SEO. We see SEO as a commercial tactic that should increase traffic, leads and revenue. But we want to make sure everyone understands your end goal so we can create the right plan to get you there.
SEO & website audit
If you’ve already got a website we’ll do a full SEO and website audit so we understand where you position yourself in the market, how your website already performs in search, and where the potential problems are we need to prioritise.
Market & competitor research
We want to get a full view of your marketplace so we know what customers are searching for when looking for your products and services. We’ll also review your competitors in search to see what they’re doing, and how we can get ahead.
Keyword research
Finding the right keywords is the basis of every successful SEO strategy. We’ll uncover the best keywords for your products and services focusing on high volume and relevancy. We’ll also find the best long-tail keywords for research based searches to build a long term content strategy.
Content creation
Our SEO content writers focus on writing commercially relevant content that people actual search for, and that’s helpful to potential customers. We make you the go to business in your sector or category so when it comes time to buy, customers see you as the obvious choice.
Link building
Keywords and content won’t work on their own. As part of your SEO strategy we’ll build relevant, authoritative links to your commercial pages and on site content. With a combination of traditional link building and Digital PR we’ll deliver quality links that get your site ranking.
Report, revise, repeat
Every month you get a detailed SEO report telling you to the penny what leads have come from the SEO work we’ve done. We also use the data in our reports to revise and improve your SEO strategy going forward to continue delivering results.
Our SEO team
Why should we be your next SEO agency?
You need an SEO company you can trust. We’re committed to our founding principles of delivering honest, transparent, reliable SEO services to clients in the UK and abroad. It’s what we’ve clung to since our first days back in 2017 to now, and it’s one reason we’ve got a high retention rate for our clients and internal team.
We work with all kinds of clients in all kinds of industries. Whether you’re working on WordPress and want to generate leads, or you’re an eCommerce business working on Shopify or WooCommerce, we deliver consistent results that give you a return on your SEO investment.
We don’t go in for the hard sell. We prefer to let our results do the talking. So if you’re curious about how our SEO services can make you more visible to a wider customer base, get in touch and let’s grab a coffee.
You can have a free consultation from an SEO expert, and walk away with a plan to improve your website’s SEO, even if you decide not to work with us.
Frequently asked questions
Can I do SEO myself?
Anyone can learn SEO – there are thousands of online tutorials, blogs, seminars, and podcasts aimed at educating beginners on the do’s and don’ts of SEO, and most of it is free.
Many people, including us, find it a very interesting industry that is constantly evolving – but, if you plan to do it yourself, it’s worthwhile thinking over the following considerations:
- Could you spend your time more productively?
- Are you going to invest potentially thousands of pounds in SEO software, like an SEO marketing agency?
- Are you going to be able to carry out all aspects, such as graphic design, content writing, technical SEO, user experience (UX) and user interface (UI) testing, and content marketing?
If that all sounds a bit much, don’t worry – an affordable and professional SEO company does exist.
We have specialists in each of these departments who make sure the job is completed correctly the first time and carry out all the tasks outlined in your SEO plan – with the software needed.
So, it really is worth considering removing the headache and finding the right SEO agency.
How do I start SEO for my website?
SEO marketing always starts with research! So, start off by asking yourself the following questions:
Which keywords does my website already rank for?
There are multiple ways you can find out what your website currently ranks for. You can use paid options like a keyword ranking report or SEMRush – but alternatively, you can set up Google Search Console for free.
The performance report will give you the exact keywords your website is currently getting impressions and clicks for, making it free and eaasy to get started!
Which keywords are my customers typing into Google?
Again, there are a couple of ways you can find this information.
Firstly, you can use Google’s keyword planner, but this will only give you limited information depending on how much you spend on Google Ads.
You can also get Google’s exact information by using third-party software, such as KW Finder, which is much easier to use but will cost a monthly subscription.
Another way we like to find relevant keywords is through competitor research, which involves gathering information from five competitors and identifying if we are missing any important keywords that are gaining traffic for your competitors.
How many people per month search for my services?
When you carry out keyword research, this will give you the monthly figures on how many people are searching for your services in your target area. This could be Liverpool, Manchester, London, or places even further afield, such as Marbella.
How competitive is the industry?
Before we kick off our SEO service, it’s vital to know if we are going to be able to achieve results! For example, if you want to rank for car insurance, it’s going to take a long time and a lot of investment because:
- You are competing with well-established companies
- They have a have marketing budget for TV ads, etc.
- These companies have in-house teams of 10-15 people working solely on content, search engines, and SEO
Realistically, are we going to be able to catch these companies that have been doing this for 10+ years? Probably not.
We’ll always be honest with your expectations from the beginning and do everything we can to improve your SEO with a strong long-term strategy.
How much does SEO cost?
At Paramount Digital, we don’t provide set SEO packages as SEO works differently from client to client. We carry out all the research required and come back to you with a proposed affordable SEO budget. This will be based on a couple of factors:
- Where you currently rank – the further away you currently are from the top, the more work is required to get your website into the positions required to start gaining traffic.
- How competitive your industry is – if you are targeting an easy term like ‘SEO Agency Liverpool‘, this is a localised, low-difficulty search term, so it wouldn’t require as many hours of work as a national campaign.
However, if you are an e-commerce store competing nationally, we would need to spend more hours on your campaign to see the results you require.
How can I track the performance of my SEO campaign?
The performance of an SEO campaign should be judged on the following factors:
- Rankings – we track over 150+ keyword rankings for every one of our clients and you should start to see your organic rankings grow from month one.
- Impressions – this is the amount of times your website has been shown in search engines. As your rankings increase, so should your impressions.
- Traffic – This is the next goal once your listings start to become more visible as more potential customers should click on your listings. We can improve your CTR (Click Through Rate), by making meta descriptions, page titles, and schema more attractive
- Goal completions – The most important step is that the increase in traffic should lead to an increase in customers. Unlike other forms of advertising, all digital advertising leaves footprints so we can track the user’s journey right the way through and can then use this information to tailor your sales pitch to improve your organic revenue.
How long does it take for an SEO strategy to work?
Contrary to popular belief, SEO work can have an impact on your rankings within hours!
This has been tried and tested here at Paramount Digital. We can create a new targeted page on your website with 400+ words of content, correct metadata, and internal links – then all you have to do is submit the page for index through the Google search console. As long as you ensure this work is done correctly, this page could be on the first or second page of Google in no time!
Granted, this will not work in a competitive niche, but it could start generating a small amount of traffic immediately.
That being said if you have purchased a brand-new domain, this will have no authority and could take a while to rank organically, depending on how competitive your industry is.
Here at Paramount Digital, we would always recommend structuring your website, so you are targeting both:
- High volume and competitive keywords – a slightly longer process
- Low volume and less competitive keywords – a quicker process overall
No matter how competitive your industry is, you want to make sure of these two main things:
- Your chosen SEO marketing agency is carrying out SEO work that will benefit your rankings most.
- You are getting value for money i.e. the budget should reflect the amount of work and time allocated to your SEO campaign.
If you want to find out if your current SEO agency is doing the correct work for your website, contact our SEO experts today. They will give you a free, technical SEO audit to identify the best place to invest your optimisation efforts.
Is my SEO company doing a good job?
If you’re asking yourself this question, you probably know the answer…
There are a couple of key questions we like to ask people who already have an “SEO expert” working on their website:
1. Do you get a monthly report and proof of the work carried out?
One of the first questions we like to ask potential clients after conducting SEO audits is, do you currently have an SEO company and if so, what are they doing for you?
Unfortunately, a huge number of these companies tell us that they’re not sure what their current SEO company is doing and don’t receive a monthly SEO report detailing the work done, and any progress it has led to – leaving businesses in the dark about their SEO campaigns.
No matter the reason why, this indicates there is an issue. Here at Paramount Digital, we outline the work we are going to complete for your budget at the start of every month and explain how this is going to benefit your organic rankings. Then, we provide monthly reporting, showing the work we have done and how this has impacted rankings, traffic, and conversions.
2. Do you have Google Analytics set up?
This is the foundation of any digital marketing campaign – you must have Google Analytics set up so that you can track the effectiveness of your work.
It’s all well and good driving traffic to a website, but if this traffic isn’t relevant there is no value in the SEO service. Plus, if your Google Analytics isn’t set up, it’s a big indicator that your SEO agency isn’t doing the job you are paying for.
3. Are you seeing an improvement in rankings?
One of the most important factors in any SEO campaign is rankings – with no ranking, your website will receive no traffic.
As an SEO agency, we track over 20,000 keywords across all our clients, giving us a greater understanding of how your website is performing in search engines. We can find out which keywords have improved, and which pages have not seen an improvement – and target our SEO work to specific pages.
We can also quickly see the impact of a Google algorithm update, so we can react as fast as possible.
How does SEO work?
If you’re taking this back to basics, search engines are there to find you the most relevant results for your search query. Google, and all other search engines, simply want to give users the best possible experience on their search engine.
But why? Put simply, if the user has a poor experience on Google, then they will search for their information elsewhere – for example on Twitter, YouTube, etc.
Here is what gives a positive user experience on a search engine:
Usability
The website that people are landing on must be user-friendly with fast page loading speeds. If the site loads slowly, then it will have a poor user experience, as they will have to wait a longer period to see the information they requested.
Similarly, it’s good to know if the website is mobile-friendly. If the website isn’t, that will lead to poor user experience as they will find it difficult to read the information on a mobile screen. This is especially important in the current age in which more and more people are browsing on their smartphones as opposed to their desktop PCs.
Relevance
As a search engine, Google wants to display relevant information, so if someone searches for ‘Head tennis racquets’, for example, the search engine displays a variety of companies selling this brand of racquets. They deem a page relevant based on its contents, which include page titles, meta descriptions, heading tags, bulk text, alt tags, and much more.
Authority
This is how much Google trusts your website. Google is a search engine and doesn’t know your business, so you need to make sure your digital footprint makes this as clear as possible. Trust is built with Google in many ways including, domain age, backlinks, and how frequently the website is updated.
Discover Industry Insight And Trends
As a company, we keep up to date with modern trends so you don’t need to. If there are new features available, we will be the first to know about them.
News & blogs
We’re an SEO agency that
can help you!
1. Let’s talk
Book a 30 minute consultation call with one of our team so we can understand your goals for digital marketing and what services you need within your budget.
2. Let’s get strategic
Once we know where you want to get to, we’ll put a plan in place to get you there. You’ll get a clear outline explaining all the costs and what results you can expect.
3. Let’s start growing your business
Once we’re all pointing in the right direction our expert team will get to work delivering what we’ve promised and getting you the best ROI possible.