Choose an SEO Agency that delivers
Want to grow online? You need SEO experts
When your customers search for your products or services (or anything to do with them) who do you want them to find? You, of course.
But having a website isn’t enough to dominate search engines.
For that, you need strategic search engine optimisation and SEO experts who get proven results.
That’s where we come in. Working with us you’ll have an SEO strategy that gets you found on Google for more searches, increasing organic traffic to your website and winning you more conversions, leads and customers.
At Paramount Digital our 40+ team of technical and SEO content experts are on a mission to deliver SEO services to clients that generate commercial results, not fluffy spreadsheets with vanity metrics (there are plenty of other SEO agencies that can do that).
Whether you’re looking to improve your Local SEO, run an ecommerce store and want to grow nationally, or run an international SaaS company – you can trust us to deliver results with SEO services (more than 500 clients already do).
See our reviews
All of the team at Paramount have been extremely helpful and provide an excellent service. They are experts at what they do, each member being highly knowledgeable in their area of expertise. They have been highly responsive and a great help to our business.
Paramount Digital offer exceptional service. Having worked with countless of digital agencies over the years, I can honestly say that Paramount is a significant cut above the rest.
We have had a long working relationship with Paramount Digital spanning across a variety of our group websites. Paramount have provided a first class service to us – delivering proved SEO strategies. A very knowlegeable team of experts. We would highly recommend.
Since Paramount have taken over our google marketing and social media we have had a huge influx of business. Dave and his professional team are extremely helpful and responsive- I would highly recommend Paramount for all your website and online business promotion needs!
Been working with these guys for many years now and there service and the results they have given us have been brilliant. We have two websites which they run the SEO for and traffic increases month on month, year on year for both. Also whenever we have needed advice i feel we have always been pointed in the right direction.
What makes us different to other agencies?
Whether you’re new to choosing an SEO agency or have got tired of your current agency delivering more excuses than results, here are the main benefits of choosing us to do your SEO.
ZERO upfront fees
Why should you pay before we do any work on your website? We don’t believe in trapping you into 6-12 month retainers so you’ve always got the option to stop your SEO and walk away at the end of the month.
Targeted SEO strategy
We don’t do SEO to attract time wasters to your website. Sure they look good in big numbers, but that doesn’t help you. Instead, we focus on keywords and searches made by people ready to become customers.
Fully SEO optimised website
We’ll audit your website and our technical SEO experts will get to work making sure Google can find and read your site. We’ll look at everything from duplicate content, page headings and your site map to make sure everything is set up for success.
Team of experts
Our SEO specialists have multiple decades of experience between us and we’re always working on new ways to use SEO to benefit our clients. You can be confident your SEO campaign uses the latest techniques to get the most from your investment.
What is an effective SEO strategy?
The preparation phase is all about research: an SEO audit, keyword research, content review. This is everything we need to figure out where your customers are, what they’re talking about, what searches they’re making and what content they’re looking for.
Once we’ve got the information we need, it’s time to put your campaign strategy together.
This is where we roll our sleeves up, pull out those Google Docs and project management systems, deep dive into our SEO tools and map out our content goals.
It’s messy, ideas get thrown out, but this is the difference between getting your to the top of Google and throwing your hard earned money out the window.
This might be the ‘behind the scenes’ stuff, but you’ll know what’s happening the entire time.
Game time. This is when we put those laser focused plans into practice. We’ll optimise your site, fix what’s broken, add new shiny extensions and fill your website with content that will draw those all important leads to you.
Review, revise, repeat
Your website is like a well tuned race-car, and we need to see how it’s performing at every turn. If something isn’t quite fine-tuned enough we’ll review the data and make the changes to get you firing on all cylinders.
We’ll check your site every day. There’s weekly calls offered if you want them. A monthly SEO report will show you the results you’re getting.
No pretty content marketing vanity metrics, just real results.
And, because you’re not tied into a contract, if you’re not happy with what you’re seeing we’ll keep tweaking until we get it right, or you’re free to part ways, no hard-feelings.
Start your project today
Speak to a member of our team and start your project today! Our experts will be more than happy to help you!
Frequently asked questions
Can I do SEO myself?
Yes, anyone can learn SEO! There are 1,000s of online tutorials, blogs, seminars and podcasts that aim to educate the average Joe on the do’s and don’ts of SEO, and most of it is free. Many people, including us, find it a very interesting industry that is constantly evolving – but you must consider other factors such as:
Could you spend your time more productively?
Are you going to invest £1,000s in SEO software as we do?
Are you going to be able to carry out all aspects, such as graphic design, content writing, technical SEO, user experience (UX) and user interface (UI) testing, content marketing? We have specialists in each of these departments to make sure the job gets completed correctly.
To carry out all the tasks listed above is a full-time job and requires a healthy investment in software. So, it really is worth considering removing the headache and finding the right SEO partner to carry your business to the next level. Affordable SEO services do exist.
How do I start SEO for my website?
Like most marketing campaigns, SEO marketing always starts with research! Start off by asking yourself the following questions:
Which keywords does my website already rank for?
There are multiple ways you can find out what your website currently ranks for. You can use paid options like a keyword ranking report or SEMRush – but alternatively, you can set up Google Search Console for free. The performance report will give you the exact keywords your website is currently getting impressions and clicks for, making it free and straight-forward to get started!
Which keywords are my customers typing into Google?
Again, there are a couple of ways you can find this information. Firstly, you can use Google’s keyword planner, but this will only give you limited information depending on how much you spend on Google Ads. You can also get Google’s exact information by using third-party software such as KW Finder, which is much easier to use but will cost a monthly subscription. Another way we like to find relevant keywords is through competitor research, which involves gathering information from five competitors and identifying if we are missing any important keywords that are gaining traffic for competitors.
How many people per month search for my services?
When you carry out keyword research, this will give you the monthly figures on how many people are searching for your services in your target area. This could be Liverpool, Manchester, London or places even further afield such as Marbella.
What areas am I looking to target?
This is a key bit of information before embarking on any digital marketing campaign. You want to make sure that there are sufficient people in your area searching for your services. If there aren’t enough people aware of your product, we would recommend that SEO isn’t the best step forward for your website at this moment in time (we might suggest increasing awareness of your product via social media or other channels first).
How competitive is the industry?
Before we start working on an SEO campaign it’s vital to know if we are going to be able to achieve results! Let’s not pull the wool over anyone’s eyes – if you want to rank for “car insurance”, it’s going to take a long time and a lot of investment for the following reasons:
You are competing with well-established companies
They have a huge marketing budget for TV ads etc.
They have inhouse teams of 10-15 people working solely on content and SEO
Realistically, are we going to be able to catch these companies that have been doing this for 10 years plus? Probably not. We will always be honest with your expectations from the beginning and do everything we can to improve your SEO with a strong long-term strategy.
How much does SEO cost?
At Paramount Digital, we don’t provide set SEO packages as these don’t work in an industry where strategies differ from client to client. We carry out all the research required and come back to you with a proposed affordable SEO budget.
This will be based on a couple of factors:
Where you currently rank – The further away you currently are from the top, the more work is required to get your website into the positions required to start gaining traffic.
How competitive your industry is – If you are targeting an easy term like “SEO Agency Liverpool”, this is a localised, low-difficulty search term, so it wouldn’t require as many hours work as a national campaign. If you are an e-commerce store competing nationally, we would need more hours spent on your campaign to see the results you require.
How can I track the performance of my SEO Campaign?
The performance of an SEO campaign should be judged on the following factors:
Rankings – We track over 150+ keywords rankings for every one of our clients. You should start to see your organic rankings grow from month one
Impressions – This is the amount of times your website has been shown in a search engine. As your rankings increase, so should your impressions
Traffic – This is the next goal once your listings start to become more visible as more potential customers should click on your listings. We can improve your CTR (Click Through Rate), by making meta description, page title and schema more attractive
Goal completions – The most important step is that the increase in traffic should lead to an increase in customers. Unlike other forms of advertising, all digital advertising leaves footprints so we can track the users journey right the way through. You can then use this information to tailor your sales pitch.
How long does it take for an SEO Strategy to work?
Contrary to popular belief, SEO work can have an impact on your rankings within hours! This has been tried and tested here at Paramount Digital. We can create a new targeted page on your website with 400+ words of content, correct metadata and internal links – then all you have to do is submit the page for index through Google search console. As long as you ensure this work is done in the correct manner, this page could be on the first or second page of Google in no time! Granted, this will not work in a competitive niche, but it could start generating a small amount of traffic immediately.
That being said if you have purchased a brand-new domain, this will have no authority and could take a while to rank organically. Again, this will depend on how competitive your industry is. Here at Paramount Digital, we would always recommend structuring your website, so you are targeting both:
High Volume and Competitive Keywords = Longer Process
Low Volume and Less Competitive Keywords = Quicker Process
No matter how competitive your industry is, you want to make sure of these two main things:
Your agency is carrying out SEO work that will benefit your rankings most
You are getting value for money i.e. the budget should reflect on the amount of work and time allocated to your SEO campaign
If you want to find out if your current SEO agency is doing the correct work for your website, contact one of our SEO experts today. They will give you a free, technical SEO audit to identify the best place to invest your optimisation efforts.
Is my SEO Company doing a good job?
If you’re asking yourself this question, you probably know the answer….
There are a couple of key questions we like to ask people who already have an “SEO expert” working on their website:
Do you get a monthly report and proof of the work carried out?
We have a lot of companies that come to us asking for an audit of their website. One of the first questions we like to ask them after conducting the audit is “do you currently have an SEO company and if so, what are they doing for you?”. Unfortunately, a huge number of these companies tell us that they’re not sure what their current SEO company are doing. Most don’t receive a monthly SEO report detailing the work done that month, and the progress it has led to, leaving businesses in the dark about their own SEO campaigns.
This indicates there is an issue, maybe they know the work they are doing isn’t enough for their budget, or they are ashamed of the work they are doing. In some cases, they may not be doing anything at all!
Here at Paramount Digital, we outline the work we are going to complete for your budget at the start of every month. We then explain how this is going to benefit your organic rankings. At the end of the month we will send a monthly SEO report, showing the work we have done, and how this has impacted rankings, traffic and conversions.
Do you have Google Analytics set up?
This is the foundation of any digital marketing campaign; you need to have your Google Analytics set up so that you can track the effectiveness of your work. It’s all well and good driving traffic to a website, but if this traffic isn’t relevant there is no value in the SEO service. If your Google Analytics isn’t set up, it’s a big indicator that your SEO agency isn’t carrying out the correct job.
Are you seeing an improvement in rankings?
One of the most important factors in any SEO campaign is rankings. With no ranking, your website will receive no traffic. As an SEO Agency we track over 20,000 keywords across all our clients, this gives us a greater understanding of how your website is performing in search engines. We are able to find out which keywords have improved, and which pages have not seen an improvement, so then we can then target our SEO work to specific pages. As well as this, we can also quickly see the impact of a Google algorithm update, so we can react as fast as possible.
How Search Engine Optimisation works?
If you’re taking this back to basics, a search engine is there to find you the most relevant results for your search query. Google and all other search engines simply want to give users the best possible experience on their search engine. Why? Because if the user has a poor experience on Google, then they will search for their information elsewhere (Twitter, YouTube etc.)
Here is what gives a positive user experience on a search engine:
Usability – The website that people are landing on must be user-friendly, e. fast page loading speeds. If the site loads slow then the user will have poor user experience as they will have to wait a longer period than needed to see the information they requested. Is the website mobile friendly? If the website isn’t mobile-friendly that will give the user a poor user experience as they will find it difficult to read the information on a mobile screen. This is especially important in the current age in which more and more people are browsing on their mobile as opposed to desktop.
Relevance – As a search engine, Google wants to display relevant information, so if someone searches for “head tennis rackets”, the search engine displays a variety of companies selling “head tennis racquets”. They deem a page relevant based on its contents, this includes page titles, meta descriptions, heading tags, bulk text, alt tags and much more.
Authority – This is how much Google trusts your website. Google is a search engine and doesn’t know your business, so you need to make sure your digital footprint makes this as clear as possible to Google. Trust with Google is built in many ways including, domain age, backlinks and how frequently the website is updated.
Our SEO team
Take a look at our SEO experts that are on hand to fulfil your needs
Senior SEO Executive
£1,500,000 revenue attributed to SEO
We’ve managed to take monthly organic revenue from £1000 per month to over £100,000 per month from SEO alone. Combine this with a well-structured Google Shopping campaign, Jeremy’s have seen months where they’ve turned over £250,000 a month.
Discover Industry Insight And Trends
As a company, we keep up to date with modern trends so you don’t need to. If there are new features available, we will be the first to know about them.
News & blogsView all posts
We’re an agency that
can help you!
1. Let’s talk
Book a 30 minute consultation call with one of our team so we can understand your goals for digital marketing and what services you need within your budget.
2. Let’s get strategic
Once we know where you want to get to, we’ll put a plan in place to get you there. You’ll get a clear outline explaining all the costs and what results you can expect.
3. Let’s start growing your business
Once we’re all pointing in the right direction our expert team will get to work delivering what we’ve promised and getting you the best ROI possible.