Social Media Services

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Social Media has changed the way customers interact with businesses and brands online and at Paramount Digital, we pride ourselves on being a cutting edge social media marketing agency, with a young dynamic team who are always on top of the latest social media trends and platform updates, ready to take your business’ social media marketing to the next level. 

What is Social Media Marketing?

Over the last decade social media has become an integral part of our day to day lives and platforms from Facebook and LinkedIn to Snapchat and Pinterest have billions of active daily users and within them your ideal customers. So, by using both organic and paid social media marketing we can target your customers where they live on the web.

Why YOU need SOCIAL MEDIA MARKETING?

With the average person using up to five social media accounts and spending 28% of their day engaged with social channels, it’s a no-brainer that your business needs social media, but the key is to ensure you’re using the right channels.

There are two main goals you may want to achieve using social media. You can use it to grow a community of brand advocates, using it to discuss trends in your industry and engage with your social community about new products, services while providing customer support. Or you may wish to use it as a distribution channel for your content and business’ news with the aim of driving your followers back to your website and along your sales journey.

Our Approach to Social Media

Though social media has been around for some time now it is still a marketing service surrounded by smoke and mirrors. But it shouldn’t be and our approach keeps in line with all three of our core values, allowing you to track your social media’s ROI clearly, through a ranking process of interaction, engagement and conversion. We begin by working with you to clearly identify the platforms used by your audience and what you want to achieve through those social networks. We then complete an audit of your present channels and optimise your social profiles to ensure they represent your brand clearly and aid in the SEM of your brand. From here we will then craft a detailed bespoke social media strategy for your business across both organic and paid social media.

 Organic Search

 Content Marketing

 Paid Search