Landing Page Design Agency
“We have seen a drastic improvement in online sales in such a short space of time.” – OD’s Designer Clothing
Platforms we utilise
Convert your visitors with a PPC landing page
It serves as the first point of contact between a potential customer and a business or brand. The primary goal of PPC landing pages is to convert these visitors into leads or customers by providing relevant and persuasive information that aligns with the advertisement’s messaging.
What is a PPC landing Page?
Paid search landing pages are carefully crafted to have a clear and focused call to action, enticing visitors to take a specific desired action, such as making a purchase, signing up for a newsletter, or requesting more information.
The design, content, and layout of a dedicated PPC landing page are strategically created to provide a seamless and compelling user experience, maximise conversions, and ultimately drive business growth through targeted online advertising PPC campaigns.
With a landing page agency, you can develop custom landing pages bespoke to your ad campaigns. And with a digital marketing agency like us, you’re sure to have conversion-focused landing pages that are optimised to drive targeted traffic, increase engagement, and maximise return on investment (ROI), going hand in hand with your marketing strategy and business objectives.
See our reviews
All of the team at Paramount have been extremely helpful and provide an excellent service. They are experts at what they do, each member being highly knowledgeable in their area of expertise. They have been highly responsive and a great help to our business.
Abigail Naylor
Paramount Digital offer exceptional service. Having worked with countless of digital agencies over the years, I can honestly say that Paramount is a significant cut above the rest.
Carolin Hapka
We have had a long working relationship with Paramount Digital spanning across a variety of our group websites. Paramount have provided a first class service to us – delivering proved SEO strategies. A very knowlegeable team of experts. We would highly recommend.
Wonkee Donkee
Since Paramount have taken over our google marketing and social media we have had a huge influx of business. Dave and his professional team are extremely helpful and responsive- I would highly recommend Paramount for all your website and online business promotion needs!
Katie Ellison
Been working with these guys for many years now and there service and the results they have given us have been brilliant. We have two websites which they run the SEO for and traffic increases month on month, year on year for both. Also whenever we have needed advice i feel we have always been pointed in the right direction.
Adam Curtis
Paramount Digital’s approach to PPC Landing pages
In line with your branding, we craft these pages with landing page conversion rate optimisation (CRO) best practices in mind and create a lead capture page that converts and converts well. At Paramount Digital, we take pride in creating dedicated landing pages that stand out above the rest. Our landing page designers craft every element meticulously to ensure engagement, and conversions, and to direct visitors to the right place.
We understand that the true essence of a successful PPC landing page lies in its ability to match up with the potential customer’s expectations, weaving a narrative that resonates with their needs and aspirations. We ensure everything is relevant to not only the advert but also the initial search term a user has entered. This is through a mix of urchin tracking modules (UTMs) and formatting, meaning we can match the content on the page to exactly what a user has searched for, making it more relevant.
Benefits of PPC Landing Pages
Enhanced user experience
PPC landing pages are designed with a user-centric approach, focusing on ease of navigation, relevant content, and intuitive design.
By providing a seamless and enjoyable user experience, you can create a positive impression of your brand, increase conversion rates and volumes and reduce your cost per lead.
A/B testing and optimisation
PPC landing pages offer the opportunity for rigorous A/B testing. You can experiment with different headlines, layouts, call-to-action buttons, and other elements to identify the most effective combinations.
By continuously testing and optimising your landing pages, you can refine your strategies and improve conversion rates and paid traffic over time.
We also include heat mapping and screen recording of users as standard. This not only helps us optimise the page further but ensures we can analyse traffic and engagement stats at a deeper level.
Dynamic text replacement
Our software contains a dynamic text replacement feature which means we can tailor the page’s content for exactly what a user has searched for, and any specific variation. For example, if someone is looking specifically for ‘laser tattoo removal for left arm’, our page will dynamically change to match ‘Laser Tattoo Removal for Left Arm’.
This process makes everything 100% relevant, from initial search to ad copy to landing page copy. This is just one of the ways that we ensure conversion rates from our pages are high, and more often than not over triple that of your website.
Integration with marketing automation
PPC landing pages can be integrated with marketing automation tools, allowing for streamlined lead nurturing and follow-up processes.
By capturing visitor information through forms on your landing pages, you can automate personalised email campaigns and targeted communications, nurturing leads and guiding them further along the conversion funnel.
Choose Paramount Digital as your landing page agency
Get results with successful PPC landing pages and boost your profile with Paramount Digital! Call us today on 01744 747 474 or send an email to marketing@paramountdigital.co.uk and we’ll get back to you as soon as possible with more information.
Contact the experts today
Interested in boosting sales and leads for your business?
Contact the experts at Paramount Digital today for a FREE audit of your current strategy.
Call us on 01744 747474 or send your questions to marketing@paramountdigital.co.uk and we’ll get back to you as quickly as possible with more information.
Frequently asked questions
Does my business need a landing page for every service we offer?
While it’s not necessarily a requirement for you to have a landing page for every service available, it can have its advantages:
Performance tracking: Individual landing pages allow you to closely monitor the performance and conversion rate of each service, enabling precise optimisation strategies.
Enhanced organic search results: Landing pages can positively impact your search engine ranking. When you create a PPC landing page with specific keywords and search terms, you essentially gain an SEO advantage, acting as a valuable two-for-one deal in your marketing efforts.
Targeted design and messaging: Crafting landing pages specific to each service enables you to finely tailor the content, calls to action, and visuals.
This customised approach resonates more effectively with those interested in that particular service or product, often leading to higher engagement and conversion rates. Get in touch with our team of landing page designers today for more information on our data-driven approach to PPC strategies and landing page best practices.
Why do I need a landing page agency?
While crafting landing page content on your own is possible, partnering with a specialised ad and landing page builder like us here at Paramount Digital unlocks an array of advantages.
Leveraging our accumulated knowledge, expertise, and proven track record, we create high-converting landing pages tailored to a wide range of businesses. We offer customised solutions that take your existing web design to the next level by enhancing your branding and incorporating a strategic landing page design that resonates with your target audience.
Using specialist landing page software, we can create a conversion-focused landing page experience that boosts lead generation and enriches the overall customer journey, increasing the likelihood of a conversion and returning customers.
You can integrate landing pages into your Google Ads and overall marketing strategy, ensuring a cohesive brand experience, aligning with your goals and ROI.
Contact Paramount Digital today for more information and a new landing page design tailored to your business.
As a landing page agency, how will you monitor the conversions?
At our landing page agency, we apply a comprehensive approach to monitor conversions. By integrating engaging calls to action, using Google Analytics to track user interaction, and applying heatmaps and recordings, we gain a deep understanding of visitor behaviour.
This includes tracking sales for e-commerce landing pages, allowing us to quickly identify areas that may need improvement. Connecting to CRM systems and setting up regular reports further enrich our insights. If a landing page falls short, we adapt the design and landing page content to align with your business goals.
Our strategy ensures not only appealing designs but effective conversion rates, tailored to put your business a step ahead. Contact us today for creative landing pages that boost lead generation and put your business above the rest.
Our PPC team
Take a look at our PPC experts that are on hand to fulfil your needs
Sam Rourke
Paid Media Director
Keigan Farmer
Paid Media Manager
Tom Dunne
Paid Media Manager
Jack Balmer
Paid Media Manager
Charlie Duke
Paid Media Executive
Chris Hales
Paid Media Executive
Will Dunne
Paid Media Executive
Jake Parker
Paid Media Executive
Olivia Dyer
Paid Media Executive
Jack Arkwright
Paid Media Executive
Discover industry insight and trends
As a company, we keep up to date with modern trends so you don’t need to. If there are new features available, we will be the first to know about them.
News & blogs
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We’re an agency that can help you!
1. Let’s talk
Book a 30 minute consultation call with one of our team so we can understand your goals for digital marketing and what services you need within your budget.
2. Let’s get strategic
Once we know where you want to get to, we’ll put a plan in place to get you there. You’ll get a clear outline explaining all the costs and what results you can expect.
3. Let’s start growing your business
Once we’re all pointing in the right direction our expert team will get to work delivering what we’ve promised and getting you the best ROI possible.
