So we all know that content marketing for lead generation is “essential”, “critical”, “vital” and all that.
And it’s true.
Today it seems like everyone is doing some form of content marketing.
Given the progressing circumstances surrounding COVID-19, we believe it is important to reassure you that there will be no interruption to our workflow.
The safety of our staff and customers is of utmost concern to us, which is why we've taken preventative measures to ensure the entire Paramount Digital Team is equipped to work remotely should the need arise.
Now more than ever your online presence is essential, which is why we’ve worked hard to ensure our team will remain available and at optimal capacity to keep your business running smoothly.
During uncertain times, there is one thing you can be sure of – there is no other team better prepared to help you achieve your goals than ours.
Please do not hesitate to get in touch if you need any advice during this time!
Best Regards,
The Paramount Digital Team.
So we all know that content marketing for lead generation is “essential”, “critical”, “vital” and all that.
And it’s true.
Today it seems like everyone is doing some form of content marketing.
An SEO article is a piece of content on your website that is written for search engines focusing on keywords that will get your website to the top of search engines, right?
People visit plenty of websites everyday without taking further action. The average conversion rate is between 2.3% and 5.5%.
But just because someone came to your website and didn’t convert then and there, doesn’t mean they’re not interested.
They just might not be ready. Or something else might have come up and they just forgot to come back (it does happen).
Read BlogRemarketing vs retargeting: what’s the difference and which is best?
Using Google My Business (GMB) is a great way of improving your local SEO.
By synchronising Google Search and Google Maps, your business has a higher chance of showing up for local searches.
After seeing a GMB listing, 54% of viewers go on to visit the business website.
Have you ever noticed that not all search results pages in Google look the same?
That’s because Google displays results differently depending on the data it can extract from each web page.
Website owners use different SEO techniques like structured data to try and manipulate their Google rankings and search result displays in their favour.