SEO copywriting services
SEO copywriting shouldn’t just get you to the top of Google. It should attract ready-to-buy customers to your website. Whether you need high converting product and service pages that sell, or SEO blog content to get attention earlier in the buyer journey. Our SEO copywriting agency can help.
Tools we use to create SEO copy that gets ranked in Google and earns sales
SEO copywriting services that win traffic, leads and sales
It attracts, engages and converts your ideal audience at every stage of the buyer journey.
We’re not interested in giving you keyword stuffed content. Or bland words that could have come from ChatGPT. Instead you’ll get quality content, packed with your brand’s personality and expertise that doesn’t just get found in SERPs, but moves your customers towards a sale.
Conversion content backed by SEO
With no SEO strategy behind it, your website content risks being stuck in the Google basement. It’ll never be seen by potential customers. And the whole point of writing all this great content is so it gets found by the people looking for your products and services.
How can our SEO copywriting service help you?
Become a trusted source
SEO content can make your website a trusted source among customers and search engines. By focusing on customer pains and Google’s EEAT principles we’ll make your website a trusted source in search.
Answer search intent
Search intent is a huge part of SEO. Our SEO copywriters match the content we create to the relevant search intents of your audience to increase your chances of ranking for commercially valuable keywords.
Increase conversions
SEO copywriting can make you more visible in search engines and LLMs. But what’s the point if you don’t get customers from it? Our copywriters don’t just write content to rank. We write everything for the ultimate goal of converting traffic into customers.
What clients say about our SEO copywriting
All of the team at Paramount have been extremely helpful and provide an excellent service. They are experts at what they do, each member being highly knowledgeable in their area of expertise. They have been highly responsive and a great help to our business.
Abigail Naylor
Paramount Digital offer exceptional service. Having worked with countless of digital agencies over the years, I can honestly say that Paramount is a significant cut above the rest.
Carolin Hapka
We have had a long working relationship with Paramount Digital spanning across a variety of our group websites. Paramount have provided a first class service to us – delivering proved SEO strategies. A very knowlegeable team of experts. We would highly recommend.
Wonkee Donkee
Since Paramount have taken over our google marketing and social media we have had a huge influx of business. Dave and his professional team are extremely helpful and responsive- I would highly recommend Paramount for all your website and online business promotion needs!
Katie Ellison
Been working with these guys for many years now and there service and the results they have given us have been brilliant. We have two websites which they run the SEO for and traffic increases month on month, year on year for both. Also whenever we have needed advice i feel we have always been pointed in the right direction.
Adam Curtis
SEO copywriting that shows off your expertise
SEO copywriting that sounds the same as every other website on the internet isn’t going to cut it for your audience. That’s why we start every content writing project by understanding your brand inside and out.
We’ll speak to your experts so our content builds trust with your audience. And we’ll get under the skin of your customers and get to know the biggest problems they’re looking to solve, the questions they ask and the information they need.
You only get one chance to make a good first impression in SERPs. We’ll help you make the best one.
Our SEO copywriting services
SEO content plan
We use customer, competitor and keyword research to create a long term content plans designed to drive the right kind of traffic and customers to your website.
SEO content writing
Whether we’re writing product and category pages to attract and convert customers or informational articles that catch potential customers earlier in the buyer journey, our SEO copywriters create content that gets you noticed and encourages action.
Blog content
Become a thought leader in your industry with highly researched blog content that answers real customer questions while staying on brand for your business.
Keyword research
Figure out the search terms your customers use when looking for products, services and information. We prioritise keywords based on search volume and difficulty to make the biggest impact as quick as we can.
Press content
Build brand awareness in key media and industry blogs with editorial content written by journalists in your brand’s voice. We’ll send this content out to a network of journalists and bloggers to build valuable links to your most important pages.
Ready to start your SEO copywriting project?
Let’s be honest. Lots of SEO content isn’t very good. It’s thin on expertise. Bland in tone and, increasingly, written by AI bots to be found by other AI bots and AI overviews. That isn’t going to win you any customers.
Our SEO copywriters only create content that your potential customers find valuable and gives them the information they need to make a buying decision. Our results show us this is the content that gets engagement, increases leads and drives more sales.
As an added bonus, it’ll get your outranking the competition in SERPs.
Frequently Asked Questions
What is SEO copywriting?
SEO copywriting is about writing content for a website that ranks in search engines but is written for people. It combines keyword research, storytelling and conversion copywriting to not only get website pages ranking higher in search, but to convert visitors into customers.
How will SEO copywriting help my business?
Effective SEO copywriting increases the amount of organic traffic your website gets by making you more visible for a broad range of keywords and search phrases your customers use when looking for a product or service, or to find information.
By generating more organic traffic, you’ll be more visible to potential customers and close more sales.
Is SEO copywriting different to regular copywriting?
SEO copywriting and copywriting use lots of the same writing techniques to drive conversions and sales. The main difference is that SEO copywriting takes into account the needs of search engines and what it takes to rank in SERPs. This includes adding keywords to pages in a way that sounds natural, structuring content for readability, writing metadata and understanding user intent.
Can SEO copywriting get me to the top of Google?
It can definitely help, but we’re not going to lie and guarantee that SEO copywriting alone can get you to the top of SERPs (no one can guarantee that). What we can say is that by focusing on original, well researched content written for your audience, we’ll build a long-term SEO content strategy that gives you the best chance of ranking highly in search engines.
What type of SEO content do you create?
Our writers create a varied range of SEO friendly website content, including:
Website pages
Blogs and articles
Product and category descriptions
Landing pages
Local SEO content
FAQs
Do you do the keyword research too?
Yes. As part of your SEO strategy we’ll do keyword research on all your product and category pages as well as reviewing long tail keywords for blog posts and other content.
How do you make sure SEO content sounds like us?
If you have a tone of voice document our copywriters can work to those guidelines so any content we create matches your brand. If you don’t have a tone of voice, we can help you create one. Once that’s done, every piece of content we create for you goes through a TOV review to make sure it’s right.
Meet our SEO copywriters
Kieran Ford
Head of Content
Jenny Rigby
Senior Content Manager
Rachel Smith
Content Manager
Jessica Lace
Content Manager
James Sullivan
Senior Content Executive
Jack Watson
Senior Content Executive
Millie McDonagh
Content Executive
Rebekka Roberts
Content Executive
Discover industry insight and trends
As a company, we keep up to date with modern trends so you don’t need to. If there are new features available, we will be the first to know about them.
News & blogs
View all posts
An SEO copywriting agency that can help you
Want to know how our SEO copywriting services can help get you in front of more eager customers in organic search and LLMs?
Give us a call and let’s have a quick 15 minute chat about your goals and what you want out of SEO copywriting.
We’ll review where you’re at with your website content and what we need to do to get you ranking higher in SERPs and attract more customers and sales.
