LinkedIn Ads Agency
Create a reliable sales funnel from LinkedIn with our LinkedIn Advertising Agency
Platforms we utilise
LinkedIn Ads Management Service
It’s true that LinkedIn can be more expensive. But it also gives you granular targeting that allows you to find your ideal customers job title, skills or education. At a company level LinkedIn allows you to target ideal customers by company name and even growth rate, meaning you can target growing businesses with your services.
Plus, LinkedIn produces some of the best conversion rates of any social media channel. As long as you target the right audience profiles with lead magnets and creative advertising that speaks to their pain points, LinkedIn advertising can be a lucrative investment.
Targeted LinkedIn Ad campaigns
Our LinkedIn Ads experts can run highly targeted lead gen, thought leadership and static ad campaigns that generate a reliable stream of leads without blowing your budget. Target top of funnel prospects with webinar sign ups and whitepaper downloads. And target those closer to a buying decision with product demos and free trials.
Using accurate audience data, compelling creative and lead magnets and customer behaviour, we deliver LinkedIn Ad campaigns that deliver predictable returns on your ad spend and keeps your sales funnel full.
Precise Audience Targeting
We thoroughly research your audience and target personas so we’re targeting the right people with the right message at the right time. We can use LinkedIn’s native targeting or develop an account and contact list from scratch for targeted ABM campaigns.
Data driven improvements
We constantly look at the data we get from your LinkedIn Ads account so we can accurately report on your results, but also so we can make adjustments to your campaigns to improve results more.
What customers say about us
All of the team at Paramount have been extremely helpful and provide an excellent service. They are experts at what they do, each member being highly knowledgeable in their area of expertise. They have been highly responsive and a great help to our business.
Abigail Naylor
Paramount Digital offer exceptional service. Having worked with countless of digital agencies over the years, I can honestly say that Paramount is a significant cut above the rest.
Carolin Hapka
We have had a long working relationship with Paramount Digital spanning across a variety of our group websites. Paramount have provided a first class service to us – delivering proved SEO strategies. A very knowlegeable team of experts. We would highly recommend.
Wonkee Donkee
Since Paramount have taken over our google marketing and social media we have had a huge influx of business. Dave and his professional team are extremely helpful and responsive- I would highly recommend Paramount for all your website and online business promotion needs!
Katie Ellison
Been working with these guys for many years now and there service and the results they have given us have been brilliant. We have two websites which they run the SEO for and traffic increases month on month, year on year for both. Also whenever we have needed advice i feel we have always been pointed in the right direction.
Adam Curtis
Our process of creating your LinkedIn Ads campaign
Account set up/ audit
If you’re new to LinkedIn our experts will help you create and set up your account. If you have an account, you’ll get a meticulous audit using your historical data and activity with a roadmap for making improvements quickly.
Persona positioning
You need to stand out from the crowd and talk directly to your ideal prospects. We thoroughly research your buyer personas, their pain points and what they need when researching or making a buying decision. This research is used to position your company to prospects with the right messaging and content.
LinkedIn Ads strategy
You don’t get a LinkedIn template. Instead each ad type and format is mapped closely to the different stages of your ideal buyer’s journey to create brand awareness, build trust and convert leads into paying clients.
Content and creative
Get compelling lead magnets that engage your audience and hits their pain points to make them stop scrolling. Whether you’re running top of funnel thought leadership ads or bottom of funnel ads for demos and free trials, we create assets to target cold and warm leads to increase clicks and conversions.
Experiments
Ongoing split tests allow us to constantly evaluate targeting, creative, ad copy and landing pages so we can see what’s delivering the best results. We use this data to evolve your strategy over time to increase conversions and give you a better return on your spend.
Report
You’ll know, to the penny, where your leads and conversions are coming from, along with a step by step plan to grow conversions even more.
Why choose us as your LinkedIn Marketing Agency?
Proven client results
Clients have been seeing results from our LinkedIn ad agency for years. Our campaigns are proven to deliver brand awareness and conversions at every stage of the buyer journey.
Full funnel strategies
We don’t do LinkedIn in isolation. We review how your LinkedIn ads fit into the wider marketing funnel to support lead generation.
B2B LinkedIn experts
We have dedicated specialists who know LinkedIn’s Ad platform inside out. They know what tactics work for your industry to deliver the best results.
No long term contracts
We always plan long term strategies, but you’re not tied into long term contracts. Instead we work on a rolling basis that’s flexible to what you need.
Making LinkedIn a predictable lead source
Precise audience targeting
Get your messages and content in front of the exact decision makers who can influence or make buying decisions.
Custom lead magnets
Create engaging lead magnets that actually get the attention of your ideal customers to increase conversion rates.
Automate your lead gen
Turn LinkedIn ads into an automated part of your lead generation campaigns with follow ups and retargeting.
Performance focused LinkedIn ads agency that gets results
If you want to get in front of influential decision makers and buyers, LinkedIn ads can be the way to go. Our experts are here to help you get or improve results with their experience running hundreds of successful campaigns.
We always start with a free consultation and audit. So if you want to see results from LinkedIn get in touch with our team today and let’s get started.
Frequently asked questions
How do you measure and report on your LinkedIn Ad campaigns?
You’ll get an in depth monthly report on your campaign performance and results. We break this down to the campaign and ad level so you can see on a granular level which ads are performing best, and where improvements need to be made. We also provide weekly updates on the work we’re doing so you’re kept up to date at all times.
How are LinkedIn ads customised for different sizes and types of businesses?re LinkedIn ads customised for different sizes and types of businesses?
Targeting and creative options within the platform mean that LinkedIn ads work for a range of different business types and sizes. For small businesses, LinkedIn offers cost-effective solutions that focus on reaching niche audiences, leveraging detailed targeting options like job titles, company size, and specific industry sectors.
This ensures that even with smaller budgets, these businesses can effectively reach their ideal audience.
LinkedIn allows for more comprehensive campaigns, including wider audience targeting, varied ad formats, and extensive brand exposure opportunities – perfect for larger, more established businesses. These companies can utilise LinkedIn’s analytics and advanced targeting capabilities to fine-tune their strategies, ensuring they connect with key decision-makers and influencers across different industries.
Regardless of the size or type, LinkedIn ads can be customised to meet specific business needs, aligning with both budgets and marketing objectives.
How much are LinkedIn ads?
LinkedIn ads can be an expensive platform but the advanced targeting capabilities justify the investment. With the ability to target users based on specific industries, job titles, and more, you can focus your ad spend on a highly specific and relevant audience.
This precision targeting means that, despite the higher cost, you are more likely to reach users who have a genuine interest in your product or service, allowing for a more efficient use of your LinkedIn advertising budget.
Overall, LinkedIn advertising can lead to more valuable results, such as higher engagement rates, quality leads, and a greater return on investment.
How do I work with you?
So, are you ready to transform your business with the best LinkedIn marketing agency in the UK? Simply get in touch with Paramount Digital by calling 01744 747474 today.
We can’t wait to hear from you and discuss your company’s ambitions!
What type of LinkedIn Ads do you create?
We create a number of LinkedIn ad types depending on your goals and objectives. These include video ads, single image ads, carousels, sponsored content and thought leadership ads. Whatever ad type we’re creating, our goal is to get the right message in front of your ideal buyer with creative that grabs attention.
Our LinkedIn ad team
Matthew Gaskin
Head of Paid Social
Lauren Baines
Paid Media Executive
Connor Moorcroft
Paid Media Executive
Alysha Rathbone
Paid Media Executive
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We’re an agency that can help you!
1. Let’s talk
Book a 30 minute consultation call with one of our team so we can understand your goals for digital marketing and what services you need within your budget.
2. Let’s get strategic
Once we know where you want to get to, we’ll put a plan in place to get you there. You’ll get a clear outline explaining all the costs and what results you can expect.
3. Let’s start growing your business
Once we’re all pointing in the right direction our expert team will get to work delivering what we’ve promised and getting you the best ROI possible.
