TikTok Advertising Agency

Target younger audiences with effective tiktok advertising

TikTok Advertising

With 500 million active users worldwide, TikTok has taken the social media market by storm. Since launching in 2016, the platform has grown and exploded with popularity, leading to over 1.5 billion downloads from android and IOS app stores. TikTok is favoured by Generation Z for the fun and addictive daily content. However, businesses are finding that it’s an effective way to advertise their products and services to highly engaged consumers in a creative, personal way.

Uk's Leading PPC Services - Paramount Digital

The Paramount Approach to TikTok Advertising

As a business owner, you shouldn’t have to deal with the hassle and complications of social media marketing. That’s why we are here to help!

Our dedicated team of social media specialists are up to date with the latest trends and hashtags, which means you can get on with the important task of running your business. We break things down into cost-effective methods to meet your needs. And provide you with clear results without the technical jargon.

What you can expect from us:

  • A comprehensive analysis of how advertising on TikTok can improve and supplement your existing social media marketing.
  • Help with establishing a detailed plan of action which meets your goals, targets your audience and identifies other actionable steps to take to increase your brand’s presence.
  • A fully optimised profile to help your audience find you and drive traffic to where you want them.
  • An accurate report of your advertising return on investment demonstrating the ranking process of interaction, engagement and conversion.
  • Help in developing a bespoke TikTok strategy to help you take charge and lead from the front line.

At Paramount, we work closely with each of our clients and treat them as individuals. Marketing strategies are built on a case by case basis, ensuring that you are getting the best for your money. When it comes to delivering results, we believe that honesty is the best policy, which is why we obtain the latest live data from our analytics tools.

Working with us means that you are in control. Every member of our team is passionate about what they do and are happy to help!

Our social media services

The Paramount team will clearly identify which social media platforms your customers are using and from that begin to make Social media pages on different pages which have been identified as most effective.

Regular posts, promotions, reviews, information on products and the business will regularly be updated to keep engaged with the current customers but also reach out to new customers. This is a way customers can communicate directly with you the business so we will make sure all direct messages from customers are answered so they feel appreciated by your business.

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Talk to an expert

Are your social media campaigns underperforming? Why not let us help? Our team of social media marketers are experts in what they do and are on-hand to work with you to boost visibility, increase engagement and improve conversions. Contact us today for a no-obligation chat with one of the team.

Customer Reviews

I am yet to come across an organisation which is so true to their word. I went to Paramount Digital hoping to get help with my digital marketing issues and they have truly exceeded my expectation from the time I had my very first conversation with them. Thank you for guiding me through a process which was very alien to me and my team and thank you for being amazingly honest with your advise and finding me ways to save money. I could not praise this company enough for having such excellent work ethics, for truly caring about their customers needs and for the honest helpful advise. ABSOLUTELY OUTSTANDING in your field!

Connor McQue
Been working with these guys for many years now and there service and the results they have given us have been brilliant. We have two websites which they run the SEO for and traffic increases month on month, year on year for both. Also whenever we have needed advice i feel we have always been pointed in the right direction.
Adam Curtis

I have worked with Paramount Digital for 3 previous businesses that I have managed in London and still refer them to anyone who wants to improve their business through digital marketing.Dave and his team have built our clinics websites from scratch, giving a more luxurious and user friendly feel, they also deal with our SEOs on a monthly basis and we have seen a massive increase in new enquiries and traffic to the website. They also give great sound advice when we want to boost specific treatments. Highly recommend this company!

Niamh Kennedy

We were recommended by a few business people that Paramount Digital were the guys to go to for a full website and hosting service. David, Brad, Sam and Jenny to name a few have been so help and professional. They really know their stuff and we have been impressed. I would recommended this business without hesitation and have done already.

Gary Wilson

My clinic has been using Paramount Digital for years and from the first phone call they have been really impressive. The SEO results have been consistently strong and their customer service is excellent. Whenever I have a problem or question they have always responded immediately and have either resolved the issue or given me really good advice. They have always gone above and beyond what they are contracted to do. I would highly recommend their services to anyone looking to work with a professional outfit to positively impact their SEO.

Stacey Bettsy

I have been with Paramount Digital for over 18 months now, the team manage all aspects of our digital marketing – SEO, Google Shopping and Social Media Campaigns for my website Clarkes Golf, our online sales have increased by 90% as a result of the work completed, receiving regular reports providing transparency in the work completed clearly showing the improvements being made, I HIGHLY RECOMMEND Paramount Digital if you are looking to improve your online presence and increase sales (difficult to understand the negative review as the team have always gone above and beyond) A results driven, transparent Digital Marketing Agency.

Thanks at all the team at Paramount, especially Dave, Andrew, Alex and Sam who have helped us massively with our journey online.

Chris Clarke

Paramount Digital have been helping me with our SEO and PPC for the last 2 years. I am very familiar with both areas, but needed help to improve our performance, increase the number of new leads, and get a better ROI. I can honestly say that they do great work, are a fantastic team, and most importantly – they deliver what they say they will. If I’m still happy 2 years later, that says it all. They are always available to talk when needed, they go the extra mile, and they really care about doing a great job. I can’t recommend them enough. David Hunter, Andrew Gillespie, Sam Rourke, and the rest of the team have shown me why it’s so important to listen to the experts in this area. The results have been amazing, and I hope to enjoy working with them for many years to come. Jill Wright, General Manager of The Harley Street Smile Clinic.

Harley St Smile, Harley Street Smile Clinic

Since Paramount have taken over our google marketing and social media we have had a huge influx of business. Dave and his professional team are extremely helpful and responsive- I would highly recommend Paramount for all your website and online business promotion needs!

Katie Ellison, Hello Baby

We have been working with Paramount Digital for almost 2 years, managing our SEO, PPC and more recently targeted Remarking and have seen a drastic improvement in online sales in such a short space of time.

We always find that the staff are easy to work with and are always on hand to discuss new avenues and ideas to optimise our website. We find it hard to believe the negative review as Dave and the team have gone above and beyond for us, and we would highly recommend Paramount Digital to anyone looking to increase their online sales.

OD's Designer Clothing

Paramount were our 3rd SEO company having tried 2 before that were basically useless, took our money for 12 months and did more harm than good.

Paramount are the real deal, have improved rankings and increased site turnover.

I find staff to be helpful and professional. They do know what they are doing. And whilst it wasnt an overnight success, nothing is with SEO, we are now benefitting from the hard work they have put in for us.

We have had no experiences like some of the negative reviews here and wish everyone as Paramount every success in the future. For sure we will be along for the ride if the upward trends continue…



Excellent customer service and great results form our marketing campaign – would highly recommend Paramount Digital for your digital marketing strategy!

Stephen Scully, Apple Watch Straps

Great company to work with. They assisted our company with SEO and website optimisation. Would definitely recommend their services.

John Donoghue, Arcus Compliance

Excellent, proven results from professional, friendly staff. Recommended.

Jay Connolly

Why choose social media marketing?

Increase Brand Awareness
Social media is one of the most effective methods of increasing brand awareness, simply by increasing the visibility of your business. By simply creating a social media page your brand recognition will see massive improvements as you are being identified across different platforms. This is down to you engaging with a whole new audience with fresh and relevant content along with keeping in touch with your current audience.
Higher Conversion Rates
With the majority of the population using social media, it's an easy way to attract more customers to your website. By getting your Facebook or Instagram posts liked, commented on or shared, you're increasing the chances of a customer clicking through to your website. The more social media channels your company is shared on, the more reliable you are seen as to customers, encouraging them to purchase your products or services.
Cost Effective
Social media has to be the most cost-effective method of advertising out there. With the majority of social media platforms such as Instagram, Facebook and Twitter all being free to sign up to, you can see a much bigger reward for your efforts thanks to the extremely low initial costs. As you are seeing a much bigger return on your initial investment, you're also getting the opportunity to retain a bigger budget for other marketing ventures.
Improved Brand Loyalty
It is vital for every company to develop a loyal customer base. Keeping the customer satisfied should be every businesses' main goal. Social media channels aren’t just promoting your products and services, customers should be able to use these platforms as a way to engage and communicate directly with the business. This improves the customers' trust and loyalty in you as a business, as they know they are being listened to and appreciated by you communicating with them.
Thought Leadership
Providing important and insightful content across your social media pages is increasing your chances of becoming an expert in your field. Utilize the benefits of social media and build your presence by communicating and connecting with your audience. Share posts and content to help other freelancers or businesses out, and make sure people are liking and sharing your posts. Once followers increase on your social media pages, more and more customers will begin to stumble across your service, resulting in them following due to your depth of knowledge and following.
Improved Searched Engine Rankings
Although a social media page doesn’t directly improve search engine rankings, after a length of time the use of a social media page will bring in more traffic naturally. To rank better through social media, you should produce high-quality content that includes target keywords and phrases. By producing blogs, case studies, reviews and business information, it will make your social media page credible and you will begin to be recognised within the social media community, helping you rank better in search engines.


What are Tiktok ads?

Advertising on TikTok has quickly become a marketplace for businesses to target younger audiences and showcase their products in a fun and creative way. Businesses are now considering TikTok adverts to help drive traffic to their websites and boost engagement levels by focusing on video marketing.

Why is video marketing so important?

Watching videos has become one of the top forms of entertainment in our daily lives. With the growth of technology and streaming services, video content is becoming one of the easiest ways for businesses to drive a personalised message to their audiences.

How can advertising on TikTok help?

TikTok advertising is still in its ‘beta’ phase which means that you could join a host of businesses that are hopping on the TikTok advertising trend. By investing in TikTok ads, your business will be able to reach new organic audiences every day!

How does TikTok advertising work?

Due to TikTok’s algorithm, videos that receive more likes, comments and downloads, are more likely to be shown to more people. This means that by selecting the right the placement for your ad, you can reach a wider audience with the potential to go viral. For example, your TikTok advert is more likely to be viewed by people who are interested in your products/services, as your ad may be placed just after a viral video or a popular social media influencer – this means more leads and sales for your business!

How much does it cost to advertise on Tiktok?

Ads can range in price to suit your business needs. Similar to advertising on other social media platforms, TikTok uses the PPC (pay-per-click) model, this means you only pay if the user who views your ad takes the preferred action.

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