Branding Services
Branding that moves with your business.
Platforms we utilise
What is branding?
You need a branding agency.
A successful brand strategy involves the development and management of a set of images, brand messaging, and experiences associated with a company, product, or service across various digital platforms. The goal is to differentiate the brand from its competitors, build a loyal customer base, and establish a strong, recognisable brand identity.
At Paramount Digital, we understand how important it is to stand out from the crowd – but what’s even more important is connecting with your audience in ways your competitors can’t. Our team of web designers work with you to come up with a new brand strategy that speaks to your customers on a different level and moves with you long into the future.
From creating clear brand values, and a voice and visual identity, to developing a content strategy to maintain your social media presence, we use measurable brand positioning and marketing metrics to measure the success of your brand’s identity.
Online marketing is forever changing, regardless of the industry you’re in, so ensuring your online presence remains strong is crucial. That’s where our branding team comes in. Whether you’re starting with an idea, or have been working on something for months, we can work with you on everything from logo design and colour palettes to social media graphics and ensure your brand will look as great in a year as it does today.
Paramount Digital’s approach to branding in marketing
As one of the leading branding agencies in the UK, our in-house team has strong branding experience, with the ability to tell a story in a way that maintains your unique values and builds your target audience with a visual identity.
Branding together
Creating and developing a brand identity is a lengthy process, but one we can’t get enough of. We love forming long-lasting relationships and working closely with our clients to ensure we meet their every need.
Our team are experts at what they do, but you’re an expert on your company, so you are involved in the whole process of creating your new brand guidelines at all times.
Investing in brand identity
An online presence that can stand out from the crowd is increasingly important in today’s market. That’s why our Web Design team takes every case as the unique creation that it is.
Memorable brands aren’t just a logo and a slogan, it’s the values upon which your company will be based and that’s why it’s so important to take the time to get it right and showcase your brand promise properly.
Our designers can work closely with you or, if you prefer to take a backseat, come up with a complete brand with high-quality marketing materials for you to achieve that goal.
See Our Reviews
Been working with these guys for many years now and there service and the results they have given us have been brilliant. We have two websites which they run the SEO for and traffic increases month on month, year on year for both. Also whenever we have needed advice i feel we have always been pointed in the right direction.
Adam Curtis
Been working with these guys for many years now and there service and the results they have given us have been brilliant. We have two websites which they run the SEO for and traffic increases month on month, year on year for both. Also whenever we have needed advice i feel we have always been pointed in the right direction.
Adam Curtis
Been working with these guys for many years now and there service and the results they have given us have been brilliant. We have two websites which they run the SEO for and traffic increases month on month, year on year for both. Also whenever we have needed advice i feel we have always been pointed in the right direction.
Adam Curtis
Been working with these guys for many years now and there service and the results they have given us have been brilliant. We have two websites which they run the SEO for and traffic increases month on month, year on year for both. Also whenever we have needed advice i feel we have always been pointed in the right direction.
Adam Curtis
Been working with these guys for many years now and there service and the results they have given us have been brilliant. We have two websites which they run the SEO for and traffic increases month on month, year on year for both. Also whenever we have needed advice i feel we have always been pointed in the right direction.
Adam Curtis
Why is branding so important?
Branding is more than just a logo and a colour scheme. It’s worth taking the time over your brand and getting it right. Here’s why:
United
From your website and social media posts to uniforms and your fleet of vehicles, the brand will be the one thing truly visible to all clients. Ensure your entire company is united under one solid brand.
Awareness
The wrong brand messaging can push customers away. The right branding can attract clients on its own. Make sure your visual identity and values are right.
Customer Loyalty
A strong brand can be something to encourage client loyalty, making them return again and again.
Trust
By putting your brand into a product, you create a bond of trust between you and your target audience.
Asset
Successful brand identity can become a valuable asset to a company, increasing the company’s value.
Protection
A brand is something your customers can relate your products or services to, which stops them from going to your competitors.
Start Your Project Today
At Paramount Digital, we’re a leading branding agency that can help you transform your business. Our branding services are tried and tested, allowing us to enhance your visual identity and brand positioning.
Speak to a member of our team and start your project today! Our experts will be more than happy to help you!
Frequently asked questions
Do I need a branding agency?
The short answer is no – but hear us out!
Not everyone needs, or benefits from, a branding agency, but it can help.
Having a team of industry experts who know exactly what users want from branding plays a key part in your business’ success.
Not only can it be quicker to enlist the help of branding services, but it can also work out cheaper. With a branding agency like ours, you’ll get branding in all formats – including website design and social media templates.
Having this consistency helps maintain an image, and build brand awareness and customer loyalty.
For more information on how we can help you with your branding, get in touch today!
What is the relationship between branding and marketing?
For a consistent professional image, branding can be carried out across numerous marketing platforms.
From your Instagram account to your product pages online, having the same branding creates a uniform reflection of your company.
Having coherent icons and colours ensures recognisability, helping you stand out from the crowd – vital in competitive and evolving spaces.
Building valuable customer loyalty and trust can increase the likelihood of returning customers and as a result, repeat purchases.
To learn more about how regulated branding can positively affect your marketing strategy, give us a call.
What does branding involve?
With Paramount Digital, the initial meeting will consist of a mind mapping with you and our designers.
You can highlight key colours, fonts, shapes – whatever you want from your new and improved branding – and we’ll give you advice and recommendations on what we think will work best.
To give you a clearer idea of our branding services, we’ll then show you some past examples of the work we’ve done. It’s then time for our designers to get to work.
At each stage of the design process, we’ll send updates on how we’re getting on. With us, you’ll be fully involved throughout the design process ensuring that the final product is perfectly aligned with your vision and expectations.
Our collaborative approach means your input and feedback are integral to crafting a brand identity that truly represents your business.
To learn more about our branding services, send us an email with any of your questions and we’ll get back to you as soon as possible. Alternatively, call 01744 747474 to speak directly to a member of our branding team.
Our Branding Team
Take a look at our Branding experts that are on hand to fulfil your needs
Brad Ritson
Head of Design
Adam Reynolds
Lead Web Developer
Ethan Brimage
Web Developer
Michael Ashby
Web Developer
Mark Langley
Graphic Designer
Oliver Thurston
Graphic Designer
Michael Parry
Graphic Designer
Discover Industry Insight And Trends
As a company, we keep up to date with modern trends so you don’t need to. If there are new features available, we will be the first to know about them.
News & Blogs
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We’re An Agency That Can Help You!
1. Let’s talk
Book a 30 minute consultation call with one of our team so we can understand your goals for digital marketing and what services you need within your budget.
2. Let’s get strategic
Once we know where you want to get to, we’ll put a plan in place to get you there. You’ll get a clear outline explaining all the costs and what results you can expect.
3. Let’s start growing your business
Once we’re all pointing in the right direction our expert team will get to work delivering what we’ve promised and getting you the best ROI possible.
