Social Media Marketing Agency
Take your business to new heights using social media
Social Media Marketing
Social Media has changed the way customers interact with businesses and brands online. In 2019, over 95% of adults aged between 18-34 say they are more likely to follow a brand via their social media networks – but how visible is your business?
At Paramount Digital, we pride ourselves on being a cutting-edge social media marketing agency – leading on the latest trends, and always ready to switch things up and get you noticed
The Paramount approach to social media marketing
Though social media has been around for some time now it is still a marketing service surrounded by smoke and mirrors. But it shouldn’t be.
Our approach is straight-forward and effective, with no confusing technical strategies, and no misleading promises. Our three core values are adhered to across the board, which means you can always expect honesty, clarity and control at all times.
When you come to us for your social media marketing needs, you can expect:
- A detailed and comprehensive audit of your present channels to identify where you could be improving.
- A clearly identified plan of action, taking into consideration the social media platforms used by your audience, what you want to achieve through those social networks – and how we can work with you to achieve those goals.
- Full optimisation of your social profiles to ensure they represent your brand clearly and are easy to find for search engines
- Full access to track your social media’s return on investment clearly, through a ranking process of interaction, engagement and conversion.
- A detailed bespoke social media strategy for your business across both organic and paid social media.
We don’t do confusing jargon or long-winded explanations, but instead show you why we do what we do. We want you to know how, and why our social media campaigns will help your brand grow, and we go above and beyond to make sure you’re always in the conversation.
At every step of the journey with us, you’re in the driver’s seat, keeping you in the know in a way that is approachable and understandable.
Our social media services
The Paramount team will clearly identify which social media platforms your customers are using and from that begin to make Social media pages on different pages which have been identified as most effective.
Regular posts, promotions, reviews, information on products and the business will regularly be updated to keep engaged with the current customers but also reach out to new customers. This is a way customers can communicate directly with you the business so we will make sure all direct messages from customers are answered so they feel appreciated by your business.
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What is social media marketing?
Over the last decade social media has become an integral part of our day to day lives. Platforms such as LinkedIn, Facebook, Snapchat and Pinterest have billions of active daily users and within them are your ideal customers.
By using both organic and paid social media marketing we can target your customers where they live on the web, no matter whether you simply want to grow awareness of your brand or launch a brand-new campaign. Using a data-driven our team work together to design a social media ad that not only looks great, but also has the substance to grab your customers attention and draw them in.
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What are the benefits of social media marketing for your business?
With the average person using up to five social media accounts and spending 28% of their day engaged with social channels, it’s a no-brainer that your business needs social media, but the key is to ensure you’re using the right channels.
There are two main goals you may want to achieve using social media. You can use it to grow a community of brand advocates, using it to discuss trends in your industry and engage with your social community about new products, services while providing customer support. Or you may wish to use it as a distribution channel for your content and business’ news with the aim of driving your followers back to your website and along your sales journey.
Whatever your motivation – our team know how to help you achieve your goals.
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