Developing a Drupal website will require your business to incorporate certain structures and tools for you to have the ability to fully optimise your website. However, SEO for a Drupal website can be a difficult process and the team at Paramount Digital boast years of experience in successfully transforming Drupal websites.

In order to gain inquiries through your website, SEO for your Drupal website is of incredible importance to increase traffic to your website. After all, the higher up Google your particular page shows, the more visitors your Drupal website will receive.

Potential problems with Drupal

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Content marketing

Optimising the content on each webpage of your Drupal website is also a factor to consider when attempting to stand out from competitors. Drupal SEO requires the inclusion of certain keywords and phrases and this content can be difficult to produce without the correct research and know-how.

Webpage Listing on SERP

Guaranteeing that the information shown on search engines is optimised is of massive importance when attempting to climb up the rankings. Title tags, permalinks and meta description are three of the primary aspects recognised by Google.

404 error pages

One of the primary components of a website that Google recognises is ‘404 error pages’. In its default settings, with the vast amount of pages your website contains, Joomla creates under-optimised URL structures which can cause your customers to be redirected to theses dread 404 pages. 74% of customers who reach a 404-error page will leave a website and never return.

URL hierarchy

Search engines such as Google and customers benefit from a hierarchy regarding your URL structure. Making your website easy to navigate for both customers and search engines is essential and producing SEO URL structures is a specialist task.

What do we do?

At Paramount Digital we have a diverse team specialising in varying fields. If opting to work with us, you will receive a bespoke technical audit which will outline all the off-page issues with your current website.

Our Drupal SEO experts will then carry out a technical cleanse of your website, adapting your listing on SERP’s giving your web pages the best opportunity to rise up the rankings. The technical audit will also re-evaluate your current URL structure making your website more user-friendly and easily recognised by popular search engines.

Once your website has the best chance of being visible to your potential customers, it is time to optimise the content within your web pages. Our team host several content marketing experts, experienced in producing engaging and relevant content sure to assist the other aspects of SEO in boosting your websites rankings.

Why paramount?

Search engine optimisation for Drupal websites requires extensive SEO knowledge and our multidisciplinary team provides an unparalleled SEO strategy that will ensure that a higher number of relevant customers are visiting your website.

Following a free consultation with your Brochure website expert our multidisciplinary team, qualified in varying fields, will work together to ensure your E-Commerce website is the best it can be.

At the end of each month, you will receive an easy to understand SEO report to display the areas we have been working on. The report will show you the different tools we have used to improve your site and the resulting: rankings, traffic, and earnings.

If you would like any advice on SEO for Joomla websites or are interested in a free consultation call us on 01744 88 1876 or email at marketing@paramountdigital.co.uk

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