SEO copywriting will often determine whether your SEO and content marketing strategy will be a success or a flop.
Your website is judged by the quality, authority and regularity of the content you produce. When search engines crawl your web pages they’re looking for a couple of things:
- How relevant is your content to the searches being made around it?
- How useful is it to your audience and does it provide a user experience search engines will want to share?